4 FASHION BRANDS TO WATCH

JAMAICA IS HOME TO THE MOST TALENTED, HERE ARE 4 OF THE BEST AND MUST WATCH.

The Jewelry maker, the T-shirt star, the Resort Queen and the Yahdie Concious.

What you will find that all these brands have in common is a strong essence of 'Jamaican Cool'. You see and feel it their names, their designs and their general brand direction. Chosen on the premise of beginners growth, potential and brand power here are the 4 must-watch brands in Jamaica lead by yardie designers/entrepreneurs.

ONE

GALAVANT

The Ultra cool jewelry line by Summer Eldemire and Anna Henriques distributed by Sandra Bicknell a long time crafter herself. The Line feturess engraved rings and necklaces but most popular are the bracelets. And for obvious reasons too, people love arm candy. Cartier anyone? see what I mean. Well if your not galavanting yet, we predict you will be very soon. www.galavantjewelry.com

TWO

VULGAR 1993

Hosting it's first trunckshowing last Thursday for the Jamaica Observer's TSO , Vulgar 1993 has been the fast grower. Entering closets of artisans, curators, collectors, musicians and pretty much anyone looking for a dash of culture and fabulosity. Tami Chynn (Photoed below) opted for a Grace Jumper featuring the beautiful Grace Jones in all her exaggerated glory. Future plans? "Vulgar Varsity" the company says... "We definitely have plans to produce an ultra sophisticatedd line of jumpers, T's and Oxford shirts for girls and gals in the colors of navy blue, red, white and black".

THREE

VAIN GLORY

Their prints may have saturated the market over the past months and we may be a little tired of seeing it but when you talk about branding, you couldn't ask for anything more as a new designer. VG has by far the sexiest swim infuzed collection we've ever seen, without doubt.

FOUR

YAHDIE CONCIOUS

They've been around for a while but YC has made its foray into the light once more with what looks like staying power. With a recoginizable brand we're excited to see Jamie's next moves.

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